From the early ages on to today, there are two ways to sell a condo, the price approach or the traffic approach.
Real estate sales people have been taught and are still being taught the price approach . You list a property at a certain price, if it doesn't sell in a month, reduce the price, and then another month, reduce the price and so on! Then when the price gets so low, the vultures come out.
The second way to sell a home is the traffic approach. In other words, effectively market the property to get a lot of traffic to the home. That means effective websites, blogging, social media, direct marketing, promotions , you name it, get enough qualified buyers to see your home so they can buy it.
You can have the prettiest, fanciest and largest billboard in the desert, but if nobody sees it, nothing happens.
Now, my approach is definitely the market approach.